The Way I Saw It.,Used

The Way I Saw It.,Used

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SKU: SONG1475924194
Brand: iUniverse
Condition: Used
$16.05
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Marc Wyses father wanted him to be a lawyer. His mother wanted him to be a doctor. Instead, he became an advertising executive. In The Way I Saw It, Wyse narrates his ragstoriches tale of the American dream come true: cofounding Wyse Advertising and working more than sixty years in the business.In this memoir he tells his story of the boy of immigrant parents who grew into an advertising icon that spawned famous theme lines like, With a name like Smuckers, it has to be good, Ask SherwinWilliams. An advertising legend and consummate salesman, his client list included American Express, Applebees, BFGoodrich, Clairol, General Dynamics, GE Lighting, Goodyear, Kelly Services, Marathon Oil, New York Yankees, Renaissance Hotels and Resorts, SherwinWilliams, Smuckers, Stouffer Restaurants Hotels & Resorts, and Timken.The Way I Saw It shares both the life lessons and business lessons learned on the journey to success. Wyse delivers the message: Act like a turtle and never be afraid to stick your neck out.

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

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