This Is Marketing: You Can'T Be Seen Until You Learn To See,New

This Is Marketing: You Can'T Be Seen Until You Learn To See,New

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#1 Wall Street Journal Bestsellerinstant New York Times Bestsellera Gamechanging Approach To Marketing, Sales, And Advertising.Seth Godin Has Taught And Inspired Millions Of Entrepreneurs, Marketers, Leaders, And Fans From All Walks Of Life, Via His Blog, Online Courses, Lectures, And Bestselling Books. He Is The Inventor Of Countless Ideas That Have Made Their Way Into Mainstream Business Language, From Permission Marketing To Purple Cow To Tribes To The Dip.Now, For The First Time, Godin Offers The Core Of His Marketing Wisdom In One Compact, Accessible, Timeless Package. This Is Marketing Shows You How To Do Work You'Re Proud Of, Whether You'Re A Tech Startup Founder, A Small Business Owner, Or Part Of A Large Corporation.Great Marketers Don'T Use Consumers To Solve Their Company'S Problem; They Use Marketing To Solve Other People'S Problems. Their Tactics Rely On Empathy, Connection, And Emotional Labor Instead Of Attentionstealing Ads And Spammy Email Funnels.No Matter What Your Product Or Service, This Book Will Help You Reframe How It'S Presented To The World, In Order To Meaningfully Connect With People Who Want It. Seth Employs His Signature Blend Of Insight, Observation, And Memorable Examples To Teach You:* How To Build Trust And Permission With Your Target Market.* The Art Of Positioningdeciding Not Only Who It'S For, But Who It'S Not For.* Why The Best Way To Achieve Your Goals Is To Help Others Become Who They Want To Be.* Why The Old Approaches To Advertising And Branding No Longer Work.* The Surprising Role Of Tension In Any Decision To Buy (Or Not).* How Marketing Is At Its Core About The Stories We Tell Ourselves About Our Social Status.You Can Do Work That Matters For People Who Care. This Book Shows You The Way.

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Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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Frequently Asked Questions

  • Q: What is the main theme of 'This Is Marketing' by Seth Godin? A: 'This Is Marketing' focuses on a new approach to marketing that emphasizes empathy and connection over traditional advertising methods. It encourages marketers to solve the problems of their audience instead of merely pushing their products.
  • Q: Who is the author of 'This Is Marketing'? A: The author of 'This Is Marketing' is Seth Godin, a well-known marketer and author who has inspired many through his writings and teachings on marketing and business.
  • Q: How many pages are in 'This Is Marketing'? A: 'This Is Marketing' contains 288 pages, providing a comprehensive overview of modern marketing strategies and insights.
  • Q: What is the binding type of this book? A: The book is available in hardcover binding, which adds to its durability and overall aesthetic appeal.
  • Q: When was 'This Is Marketing' published? A: 'This Is Marketing' was published on November 13, 2018.
  • Q: What are some key concepts discussed in 'This Is Marketing'? A: Key concepts in the book include building trust with your audience, the importance of positioning your product, and understanding the emotional aspects of consumer decision-making.
  • Q: Is 'This Is Marketing' suitable for small business owners? A: Yes, 'This Is Marketing' is suitable for small business owners, as it provides actionable insights that can help them connect with their target market effectively.
  • Q: How does 'This Is Marketing' redefine traditional advertising? A: 'This Is Marketing' argues that traditional advertising approaches often fail because they do not connect with consumers on an emotional level. Instead, it advocates for storytelling and genuine engagement.
  • Q: What can readers expect to learn from this book? A: Readers can expect to learn how to create meaningful marketing strategies that resonate with their audience, build relationships, and ultimately drive business success.
  • Q: Is this book a bestseller? A: 'This Is Marketing' is a #1 Wall Street Journal Bestseller and an Instant New York Times Bestseller, highlighting its popularity and the value it offers to readers.