Toyota Under Fire: Lessons for Turning Crisis into Opportunity,Used
Toyota Under Fire: Lessons for Turning Crisis into Opportunity,Used
Toyota Under Fire: Lessons for Turning Crisis into Opportunity,Used

Toyota Under Fire: Lessons for Turning Crisis into Opportunity,Used

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SKU: DADAX007176299X
UPC: 9780071762991
Brand: McGraw-Hill Education
Condition: New
Regular price$36.49
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The definitive account of the 20092010 Toyota recall: A case study for overcoming any management crisisToyota Under Fire, 2011 Shingo Prize Winner, takes you beyond the headlines and into the offices and factories of Toyota to reveal the truth behind the company's highly publicized and controversial recall of over 10 million vehicles.Jeffrey Liker, the world's leading expert on Toyota processes and culture, was granted unprecedented access to the company's systems and people. The end result is the most comprehensive account available of what really precipitated the crisis, and how Toyota management met the ensuing challenges to come out strongerlessons that can be applied to any management crisis in any industry.

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