
Title

Trustworthy Online Controlled Experiments,Used
Delivery time: 8-12 business days (International)
Getting numbers is easy; getting numbers you can trust is hard. This practical guide by experimentation leaders at Google, LinkedIn, and Microsoft will teach you how to accelerate innovation using trustworthy online controlled experiments, or A/B tests.'A/B testing is the gold standard of creating verifiable and repeatable experiments, and this book is its definitive text' Steve Blank, father of modern entrepreneurship, author of The Startup Owner's Manual and The Four Steps to the Epiphany'This book is a great resource for executives, leaders, researchers or engineers looking to use online controlled experiments' Harry Shum, Executive Vice President, Microsoft Artificial Intelligence and Research Group'A great book that is both rigorous and accessible. Readers will learn how to bring trustworthy controlled experiments, which have revolutionized internet product development, to their organizations' Adam D'Angelo, Cofounder and CEO of Quora and prior CTO of Facebook'Kohavi, Tang and Xu have a wealth of experience and excellent advice to convey, so the book has lots of practical real world examples and lessons learned over many years of the application of these techniques at scale.' Jeff Dean, Google Senior Fellow, and SVP, Google Research'The secret sauce for a successful online business is experimentation. But it is a secret no longer. Here three masters of the art describe the ABCs of A/B testing so that you too can continuously improve your online services.' Hal Varian, Chief Economist, Google, and author of Intermediate Microeconomics: A Modern Approach'This is the new bible of how to get from data to decisions in the digital age.' Scott Cook, Intuit Cofounder & Chairman of the executive committeeBased on practical experiences at companies that each run more than 20,000 controlled experiments a year, the authors share examples, pitfalls, and advice for students and industry professionals getting started with experiments, plus deeper dives into advanced topics for practitioners who want to improve the way they make datadriven decisions. Learn how to Use the scientific method to evaluate hypotheses using controlled experiments. Define key metrics and ideally an Overall Evaluation Criterion. Test for trustworthiness of the results and alert experimentersto violated assumptions. Build a scalable platform that lowers the marginal cost of experiments close to zero. Avoid pitfalls like carryover effects and Twyman's law * Understand how statistical issues play out in practice.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.