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Uncovering Fashion: Fashion Communications Across the Media,New
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Fashion depends on visuals. When we see something we like, we respond to its color, line, form, and eyeappeal. Communicating about fashion demands much more, though. It involves a wide range of media including wordsprinted, spoken, and electronically transmitted. 'Fashion communications' refers not only to monthly fashion magazines, but also to every facet of information relating to fashionfrom names of colors at the dye factory to the latest runway reviews on fashion Web sites. Uncovering Fashion uses a systematic approach to reveal the fashion industry's underlying network of communications. Focusing on the key areas of manufacturing, business, sales, advertising, and representation in the media, Wolbers uses a whowhatwherewhyandhow approach to engage critical thinking, inspire creativity, and explore all the media serving fashion.Instructors, contact your Sales Representative for access to Instructor's Materials.
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- Q: What is the main focus of 'Uncovering Fashion: Fashion Communications Across the Media'? A: The book focuses on the interplay between fashion and various forms of communication, exploring how visuals, words, and media shape the fashion industry.
- Q: Who is the author of this book? A: The author of 'Uncovering Fashion' is Marian Frances Wolbers.
- Q: What topics does the book cover? A: It covers a wide range of topics including manufacturing, business, sales, advertising, and media representation in the fashion industry.
- Q: How many pages are in 'Uncovering Fashion'? A: The book contains 320 pages.
- Q: What is the publication date of this book? A: The book was published on April 8, 2009.
- Q: What is the binding type of 'Uncovering Fashion'? A: The book is available in paperback binding.
- Q: Is this book suitable for fashion design students? A: Yes, it is suitable for fashion design students as it provides insights into fashion communications and industry practices.
- Q: Can instructors access additional materials related to this book? A: Yes, instructors can contact their Sales Representative for access to additional Instructor's Materials.
- Q: What edition of the book is available? A: This is the first edition of 'Uncovering Fashion'.
- Q: What condition is the book in? A: The book is brand new.