Understanding Communication Research Methods: A Theoretical and Practical Approach,Used

Understanding Communication Research Methods: A Theoretical and Practical Approach,Used

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SKU: SONG113805268X
UPC: 9781138052680
Brand: Routledge
Condition: Used
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Using an engaging howto approach that draws from scholarship, reallife, and popular culture, this textbook offers students practical reasons why they should care about research methods and a guide to actually conducting research themselves. Examining quantitative, qualitative, and critical research methods, this new edition helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book features all the main research traditions within communication including online methods, and provides levelappropriate applications of the methods through theoretical and practical examples and exercises, including new sample student papers that demonstrate research methods in action.Also featuring dedicated student resources on the Routledge.com book page and instructor resources at https://routledgetextbooks.com/textbooks/instructor_downloads/. These include links, videos, outlines and activities, recommended readings, test questions, and more.

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