Title
Unsicherheit des Nachfragers bei Wiederholungskufen: Ein informationskonomischer und verhaltenswissenschaftlicher Ansatz (Market,Used
Delivery time: 8-12 business days (International)
Product Description Peter Billen entwickelt einen Erklrungsansatz fr die Wahrnehmung von Unsicherheit und die Informationsaktivitten des Nachfragers bei Wiederholungskufen und stellt eine Verbindung zwischen der konomischen Theorie und den Verhaltenswissenschaften her. From the Back Cover Die Informationskonomie zhlt zu den Forschungsrichtungen, die beim Thema Marketing die konomischen Aspekte in den Mittelpunkt rcken. Sie konzentriert sich auf die Unsicherheit im Kaufprozess und die Informationsaktivitten der Marktpartner. Allerdings wurde bislang nur der Erstkauf eines Nachfragers untersucht, der in der Regel stark kognitiv gesteuert ist und nur einen geringen Teil der gesamten Kaufprozesse ausmacht. Peter Billen entwickelt einen Erklrungsansatz fr die Wahrnehmung von Unsicherheit und die Informationsaktivitten des Nachfragers bei Wiederholungskufen. Er integriert Kauferfahrungen, die fr Vernderungsprozesse verantwortlich sind, in den informationskonomischen Kontext und stellt so eine Verbindung zwischen der konomischen Theorie und den Verhaltenswissenschaften her. Der Autor konzipiert auf lerntheoretischer Basis ein Netzwerkmodell, welches das aus informationskonomischer Sicht kaufrelevante Wissen abbildet, und zeigt, dass der Marke im Zeitablauf eine herausragende Bedeutung als Mglichkeit zur Reduzierung von Kaufunsicherheit zukommt. About the Author Dr. Peter Billen ist Habilitand an der Professur fr Marketing, Innovation und EBusiness der Universitt Trier, an der er auch promovierte.
By changing our most important processes and
products, we have already made a big leap forward. This ranges from the
increased use of more sustainable fibers to the use of more
environmentally friendly printing processes to the development of
efficient waste management in our value chain.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Secure Payment
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We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.