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Visual Merchandising and Display: Studio Instant Access,Used
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This new edition of the bestselling text is for anyone working in and learning about the exciting industry of visual merchandising. Martin Pegler and new coauthor Anne Kong (FIT) zero in on all aspects of visual merchandising and display, from classic techniques to the most avantgarde developments. Using hundreds of examples from around the world, this text reveals how retailers can optimize their image with their target marketing by adding interest to window and interior displays. New sections on branding have been added to select chapters to guide readers toward ways of incorporating this important topic into their visual merchandising strategy. Contains six new case studies and extensively revised and updated images Updated chapters on lighting, fixtures, and interactive media reflecting the latest technology and practices Expanded sections on store planning including more information about CAD programs, floor plans, and planograms New section Tools for Getting a Job in Chapter 27 includes tips for creating your own website and using platforms like Behance to showcase your portfolio Updated and new Go Green boxes discuss current topics in sustainability and visual merchandisingVisual Merchandising and Display STUDIOStudy smarter with selfquizzes featuring scored results and personalized study tipsReview concepts with flashcards of terms and definitionsWatch videos that bring chapter concepts to lifePLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please refer to the book + STUDIO access card bundle ISBN 9781501315367.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: What are the dimensions of this book? A: The book measures eight point five six inches in length, zero point nine one inches in width, and eleven point sixteen inches in height.
- Q: How many pages does this book have? A: This book contains four hundred sixteen pages, providing comprehensive information on visual merchandising.
- Q: What type of binding does this book have? A: This book features a paperback binding, making it lightweight and easy to handle.
- Q: Who is the author of this book? A: The book is authored by Martin M. Pegler, an expert in visual merchandising.
- Q: What topics does this book cover? A: The book discusses various aspects of visual merchandising, including branding, lighting, fixtures, and store planning.
- Q: Is this book suitable for beginners? A: Yes, this book is suitable for beginners as well as those with experience in visual merchandising.
- Q: How can I use this book for study? A: You can use this book to study visual merchandising concepts, complete self-quizzes, and review flashcards.
- Q: Are there resources available with this book? A: No, purchasing this ISBN does not include access to the accompanying STUDIO resources.
- Q: What is the focus of the new edition of this book? A: The new edition focuses on modern techniques in visual merchandising, including sustainability and branding.
- Q: Are there case studies included in the book? A: Yes, the book includes six new case studies that illustrate practical applications of visual merchandising techniques.
- Q: How do I care for this book? A: To keep the book in good condition, store it in a cool, dry place and avoid exposure to moisture.
- Q: Can I return the book if I am not satisfied? A: Yes, you can return the book according to the seller's return policy if you are not satisfied.
- Q: What if the book arrives damaged? A: If the book arrives damaged, contact the seller immediately for a replacement or refund.
- Q: Is this book appropriate for professional use? A: Yes, this book is appropriate for both students and professionals in the visual merchandising field.
- Q: Does this book include interactive media? A: Yes, the book includes updated chapters on interactive media reflecting the latest technology.
- Q: What is the primary genre of this book? A: The primary genre of this book is educational, focusing on fashion design and merchandising.