Title
Web 2.0 im Retail Banking: Einsatzmglichkeiten, Praxisbeispiele und empirische Nutzeranalyse (German Edition),Used
Delivery time: 8-12 business days (International)
Product Description Auf Basis von Forschungsarbeiten im EFinance Lab im House of Finance der GoetheUni Frankfurt fhren die Autoren in Thematik und Begriffe von Web 2.0 ein, fassen die technischen, gesellschaftlichen sowie konomischen Rahmenbedingungen zusammen und arbeiten die besonderen Herausforderungen fr Finanzdienstleister heraus, die diese von anderen Branchen unterscheidet. Den Kern des Buches bildet die strukturierte Darstellung von Web2.0Anwendungen mit konkreten Hinweisen fr oder wider den sinnvollen Einsatz im Retail Banking. Review "Lesenswert ist dieses Werk besonders fr Bankmitarbeiter aus den Bereichen Marketing und Vertrieb, um neue Ideen fr die Kommunikationsstrategie gewinnen zu knnen." Bank Praktiker RECHTSSICHER REVISIONSFEST RISIKOGERECHT, 52012"Ein empfehlenswertes GrundlagenBuch, das fr themenfremde Leser, aber auch fr Experten Mehrwert bietet." die bank, 22011"Sehr strukturierte Kapitel, viele sachliche Erluterungen und sehr gute empirische Analysen." www.bankingclub.de, 07.10.2010 Book Description So erreichen Banken zielgenau ihre Kunden im Privatkundengeschft About the Author Christian Messerschmidt ist an der Professur fr Electronic Commerce der GoetheUniversitt als wissenschaftlicher Mitarbeiter ttig.Dr. Sven C. Berger, gelernter Bankkaufmann, promovierte als wissenschaftlicher Mitarbeiter am Lehrstuhl fr Electronic Commerce an der GoetheUniversitt Frankfurt und ist als Referent in der Bundesanstalt fr Finanzdienstleistungsaufsicht (BaFin) ttig. Prof. Dr. Bernd Skiera hat den Lehrstuhl fr Electronic Commerce an der GoetheUniversitt Frankfurt am Main inne, ist im Vorstand des eFinanceLab und Projektleiter im von der Commerzbank untersttzten RetailBanking Competence Center und unterrichtet an der Goethe Business School im Rahmen des Executive MBAProgramms mit der Fuqua School of Business an der Duke University.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.