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If you have any questions, you are always welcome to contact us. We'll get back to you as soon as possible, withing 24 hours on weekdays.
Customer service
All questions about your order, return and delivery must be sent to our customer service team by e-mail at yourstore@yourdomain.com
Sale & Press
If you are interested in selling our products, need more information about our brand or wish to make a collaboration, please contact us at press@yourdomain.com
What is masculinity? Drawing on psychoanalysis and an understanding of ideology, Easthope shows how the masculine myth forces men to try to be masculine and only masculine, denying their feminine side. In an original contribution to the understanding of gender, he analyzes masculinity as it is represented in a wide range of mass media films, television, newspapers, pop music, and pop novels. Why are two men in a John Wayne western more concerned with each other than with the women in their lives? Is aggressive male banter a sign that men hate or love each other? Why does a jealous man always have to see his rival? Written in lively, witty, and accessible style, What a Man's Gotta Do is certain to become controversial but essential reading.
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