What Is Packaging Design? (Essential Design Handbooks),Used

What Is Packaging Design? (Essential Design Handbooks),Used

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New in Paperback!This is a highly visual, compactformat sourcebook, packed with top international packaging designers' contemporary work, accompanied by essays on the surrounding issues.What Is Packaging Design? lays the foundations and professional guidelines for best practice when designing contemporary packaging. It opens with several short essays which define good packaging design and the issues faced by designers in this field.Design basics such as format, layout, and typography are explored within the context of packaging design, taking into account genrespecific elements such as product information, branding, marketing, and legislation.

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This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

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