Wild Company: The Untold Story of Banana Republic,New

Wild Company: The Untold Story of Banana Republic,New

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In the tradition of Pour Your Heart Into It and How Starbucks Saved My Life, a surprising and inspiring memoir from the founders of Banana Republic.With $1,500 and no business experience, Mel and Patricia Ziegler turned a wild idea into a company that would become the international retail colossus Banana Republic. Reimagining military surplus as safari and expedition wear, the former journalist and artist created a world that captured the zeitgeist for a generation and spoke to the creativity, adventure, and independence in everyone.In a book thats honest, funny, and charming, Mel and Patricia tell in alternating voices how they upended business conventions and survived on their wits and imagination. Many retail and fashion merchants still consider Banana Republics early heyday to be one of the most remarkable stories in fashion and business history. The couple detail how, as professional amateurs, they developed the wildly original merchandise and marketing innovations that broke all retail records and produced what has been acclaimed by industry professionals to be the best catalogue of all time.A love story wrapped in a business adventure, Wild Company is a soulful, inspiring tale for readers determined to create their own destiny with a passion for life and work and fun.

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Shipping & Returns

Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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Frequently Asked Questions

  • Q: What is the main theme of 'Wild Company: The Untold Story of Banana Republic'? A: The main theme of 'Wild Company' is the inspiring journey of Mel and Patricia Ziegler as they transformed a creative idea into the successful retail brand Banana Republic, focusing on their adventures in business and their unconventional approach to retail.
  • Q: Who are the authors of this book? A: The authors of 'Wild Company' are Mel and Patricia Ziegler, the founders of Banana Republic.
  • Q: What type of binding does this book have? A: This book is available in hardcover binding.
  • Q: How many pages are in 'Wild Company'? A: The book consists of 224 pages.
  • Q: What is the publication date of this book? A: The book was published on October 2, 2012.
  • Q: What kind of readers would enjoy 'Wild Company'? A: Readers interested in business, entrepreneurship, fashion history, or personal memoirs would find 'Wild Company' particularly enjoyable and insightful.
  • Q: Does 'Wild Company' provide any business insights? A: Yes, 'Wild Company' offers valuable insights into business strategy, creativity, and the challenges of starting a retail company, making it a useful read for aspiring entrepreneurs.
  • Q: Is 'Wild Company' suitable for someone interested in fashion history? A: Absolutely, 'Wild Company' provides a unique perspective on the fashion industry and the evolution of retail, making it an excellent choice for those interested in fashion history.
  • Q: What writing style is used in 'Wild Company'? A: The writing style is engaging and conversational, with alternating voices from Mel and Patricia Ziegler, making the narrative both personal and relatable.
  • Q: Can I expect humor in 'Wild Company'? A: Yes, the book is noted for its honest and humorous storytelling, reflecting the authors' unique experiences and perspectives on their entrepreneurial journey.