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Winning by Design: Practical application of Lean principles for transforming the speed to market, the quality, and the costs of ,Used
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Winning by Design is a practical book for both the people concerned with the real world of change and its results and for the people expected to execute this change.The first part of the book was written for the leaders those who wish to create a vision and initiate the changes. The second is aimed at the people who are tasked with implementing and driving the change to a better new product development process and environment, providing a very practical guide for project teams working on new products and services. The authors believe and hope that this book will initiate a new approach to product development and the way it is managed. Both Westrick and Cooper have had many successes with this approach and have a strong desire to share it with others through Winning by Design.
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- Q: What is the main focus of 'Winning by Design'? A: 'Winning by Design' focuses on the practical application of Lean principles to enhance the speed, quality, and cost-effectiveness of new product development.
- Q: Who are the authors of this book? A: The book is authored by Rob Westrick and Cooper, both of whom have extensive experience in product development.
- Q: What is the target audience for this book? A: The book is aimed at both leaders who wish to initiate change and individuals tasked with implementing new product development processes.
- Q: How many pages does the book have? A: 'Winning by Design' contains a total of 298 pages.
- Q: What is the condition of the book? A: The book is listed as 'New', ensuring that it is in pristine condition for readers.
- Q: What type of binding does the book have? A: This edition of 'Winning by Design' is a paperback binding.
- Q: When was 'Winning by Design' published? A: The book was published on December 15, 2012.
- Q: Does this book provide practical guidance for teams? A: Yes, the book provides practical guidance for project teams working on new products and services, making it a useful resource for implementation.
- Q: Is this book suitable for beginners in product development? A: While it is practical and informative, it is particularly beneficial for those already involved in product development or looking to enhance their processes.
- Q: What are the key benefits of reading this book? A: Key benefits include gaining insights into Lean principles, understanding change management, and learning effective strategies for product development.