Wired and Dangerous: How Your Customers Have Changed and What to Do About It,Used

Wired and Dangerous: How Your Customers Have Changed and What to Do About It,Used

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SKU: SONG1605099759
Brand: Berrett-Koehler
Condition: Used
Regular price$13.74
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Customers today are picky, fickle, vocal, and all about me vain. With the reach and influence of the Internet, they are also powerful. If they receive poor or impersonal service, they talk backwith a single snarky video or damning review gone viral, they can bring down a company. To succeed in this new world, it is vital that customers are treated not as cash machines but as collaborators. Chip Bell and John Patterson analyze this service revolution and provide a tested formula for transforming todays edgy customers into eager partners. Using realworld examples, they detail compelling methods and pragmatic tools for bringing harmony and balance to a relationship that was out of whack even before the Internet.

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

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