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BEHAVIOR IN CYBERSPACE: ROLE OF WEBSITE AND USER CHARACTERISTICS,Used BEHAVIOR IN CYBERSPACE: ROLE OF WEBSITE AND USER CHARACTERISTICS,Used
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BEHAVIOR IN CYBERSPACE: ROLE OF WEBSITE AND USER CHARACTERISTICS,Used
This book demonstrates website and user characteristics as important variables predicting purchase intention, affect and word of mouth and the mediating role of website satisfaction....
Sale price$121.52 Regular price$173.60
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