NOTE: This ISBN Includes Concepts. It does not include CASES.For courses in strategy and strategic management.Core strategic management concepts without the excess.This ISBN is for...
For courses in strategy and strategic management.Core strategic management concepts without the excess.Just the essentials, Strategic Management and Competitive Advantage strips out excess by only...
Core strategic management concepts without the excess.What Is Strategy and the Strategic Management Process?; Evaluating a Firms External Environment; Evaluating a Firms Internal Capabilities Chapter...
For courses in strategy/strategic management. For professors who want students to see connections between big ideas in strategy (thus understanding vs. memorizing), Barney/Hesterly provides an...
Renowned For Its Unconventional Thinking, Strategic Management And Organisational Dynamics Continues To Be A Refreshing Alternative For Students And Lecturers Of Strategic Management Specifically Looking...
Renowned for its unconventional thinking, Strategic Management and Organisational Dynamics continues to be a refreshing alternative for students and lecturers of strategic management specifically looking...
For Courses In Strategy.A Practical, Skillsoriented Approach To Strategic Managementin Todays Economy, Gaining And Sustaining A Competitive Advantage Is Harder Than Ever. Strategic Managementcaptures The...
For courses in strategy.A Practical, Skillsoriented Approach to Strategic ManagementIn todays economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Managementcaptures the...
A skillsoriented, practitioner perspective on strategy, thoroughly updated with current research and concepts.In todays economy, gaining and sustaining a competitive advantage is harder than ever....
A skillsoriented, practitioner perspective on strategy, thoroughly updated with current research and concepts.In todays economy, gaining and sustaining a competitive advantage is harder than ever....
Here is 'the' handbook for academics and practitioners who want to understand what marketing is, how it can contribute to their institutions' greater effectiveness, and...
Here is 'the' handbook for academics and practitioners who want to understand what marketing is, how it can contribute to their institutions' greater effectiveness, and...
For graduate courses in Nonprofit Marketing and Management.Strategic Marketing for NonProfit Organizations, 7th Edition is a bestselling text that focuses on the impact of nonprofit...
This bestselling book is dedicated to the development of decisionmaking skills in marketing. It introduces concepts and tools useful in structuring and solving marketing problems,...
This bestselling book is dedicated to the development of decisionmaking skills in marketing. It introduces concepts and tools useful in structuring and solving marketing problems,...
Strategic Marketing Problems: Cases and Comments balances the concepts and tools useful for solving marketing problems with numerous case studies that challenge readers to apply...
<div class="dynamic-checkout__content" id="dynamic-checkout-cart" data-shopify="dynamic-checkout-cart"> <shopify-accelerated-checkout-cart wallet-configs="[{"name":"shop_pay","wallet_params":{"shopId":73758048501,"merchantName":"Ergodebooks","personalized":true}},{"name":"amazon_pay","wallet_params":{"checkoutLanguage":"en_US","ledgerCurrency":"USD","placement":"Cart","sandbox":false,"merchantId":"A1G1ZY975O1T6J","productType":"PayAndShip","design":"C0002"}},{"name":"paypal","wallet_params":{"shopId":73758048501,"countryCode":"US","merchantName":"Ergodebooks","phoneRequired":true,"companyRequired":false,"shippingType":"shipping","shopifyPaymentsEnabled":true,"hasManagedSellingPlanState":false,"requiresBillingAgreement":false,"merchantId":"L873BZSC9NMQS","sdkUrl":"https://www.paypal.com/sdk/js?components=buttons\u0026commit=false\u0026currency=USD\u0026locale=en_US\u0026client-id=AbasDhzlU0HbpiStJiN1KRJ_cNJJ7xYBip7JJoMO0GQpLi8ePNgdbLXkC7_KMeyTg8tnAKW4WKrh9qmf\u0026merchant-id=L873BZSC9NMQS\u0026intent=authorize"}}]" access-token="c0f52a66b386e9fa5c0ab4c2febc737c" buyer-country="US" buyer-locale="en" buyer-currency="USD" shop-id="73758048501" cart-id="4135319115702a2d8a3e2553da2da5f7" > <div class="wallet-button-wrapper"> <ul class='wallet-cart-grid wallet-cart-grid--skeleton' role="list" data-shopify-buttoncontainer="true"> <li data-testid='grid-cell' class='wallet-cart-button-container'><div class='wallet-cart-button wallet-cart-button__skeleton' role='button' disabled aria-hidden='true'> </div></li><li data-testid='grid-cell' class='wallet-cart-button-container'><div class='wallet-cart-button wallet-cart-button__skeleton' role='button' disabled aria-hidden='true'> </div></li><li data-testid='grid-cell' class='wallet-cart-button-container'><div class='wallet-cart-button wallet-cart-button__skeleton' role='button' disabled aria-hidden='true'> </div></li> </ul> </div> </shopify-accelerated-checkout-cart> <small id="shopify-buyer-consent" class="hidden" aria-hidden="true" data-consent-type="subscription"> One or more of the items in your cart is a recurring or deferred purchase. By continuing, I agree to the <span id="shopify-subscription-policy-button">cancellation policy</span> and authorize you to charge my payment method at the prices, frequency and dates listed on this page until my order is fulfilled or I cancel, if permitted. </small> </div>
Stay in the know
Subscribe to our newsletter and stay updated on latest offers, discounts and events near you.
For MAP (Minimum Advertised Price) violations, please contact: map@ergode.com
For Intellectual Property (IP) or Trademark concerns, please contact: ip@ergode.com
⚠️ California Proposition 65 Warning: Some products sold on this website may expose you to chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm. For more information, visit www.P65Warnings.ca.gov.
NOTE: This ISBN Includes Concepts. It does not include CASES.For courses in strategy and strategic management.Core strategic management concepts without the excess.This ISBN is for...
For courses in strategy and strategic management.Core strategic management concepts without the excess.Just the essentials, Strategic Management and Competitive Advantage strips out excess by only...
Core strategic management concepts without the excess.What Is Strategy and the Strategic Management Process?; Evaluating a Firms External Environment; Evaluating a Firms Internal Capabilities Chapter...
For courses in strategy/strategic management. For professors who want students to see connections between big ideas in strategy (thus understanding vs. memorizing), Barney/Hesterly provides an...
Renowned For Its Unconventional Thinking, Strategic Management And Organisational Dynamics Continues To Be A Refreshing Alternative For Students And Lecturers Of Strategic Management Specifically Looking...
Renowned for its unconventional thinking, Strategic Management and Organisational Dynamics continues to be a refreshing alternative for students and lecturers of strategic management specifically looking...
For Courses In Strategy.A Practical, Skillsoriented Approach To Strategic Managementin Todays Economy, Gaining And Sustaining A Competitive Advantage Is Harder Than Ever. Strategic Managementcaptures The...
For courses in strategy.A Practical, Skillsoriented Approach to Strategic ManagementIn todays economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Managementcaptures the...
A skillsoriented, practitioner perspective on strategy, thoroughly updated with current research and concepts.In todays economy, gaining and sustaining a competitive advantage is harder than ever....
A skillsoriented, practitioner perspective on strategy, thoroughly updated with current research and concepts.In todays economy, gaining and sustaining a competitive advantage is harder than ever....
Here is 'the' handbook for academics and practitioners who want to understand what marketing is, how it can contribute to their institutions' greater effectiveness, and...
Here is 'the' handbook for academics and practitioners who want to understand what marketing is, how it can contribute to their institutions' greater effectiveness, and...
For graduate courses in Nonprofit Marketing and Management.Strategic Marketing for NonProfit Organizations, 7th Edition is a bestselling text that focuses on the impact of nonprofit...
This bestselling book is dedicated to the development of decisionmaking skills in marketing. It introduces concepts and tools useful in structuring and solving marketing problems,...
This bestselling book is dedicated to the development of decisionmaking skills in marketing. It introduces concepts and tools useful in structuring and solving marketing problems,...
Strategic Marketing Problems: Cases and Comments balances the concepts and tools useful for solving marketing problems with numerous case studies that challenge readers to apply...
Sale price$25.91Regular price$37.01
Quantity
Add to cart
Choosing a selection results in a full page refresh.