The area of retailing is growing, more jobs are being created and shopping has become a major leisure activity. There are two specific dimensions to...
This book provides a thorough stepbystep guide to strategic thinking. Designed to take executives and management teams through the strategy process in a logical fashion,...
The highly anticipated newThe highly anticipated new edition of the marketleading introduction to strategic management from Bob de Wit (Maastricht School of Management) and Ron...
The highly anticipated new edition of the marketleading introduction to strategic management from Bob de Wit (Maastricht School of Management) and Ron Meyer (TiasNimbas Business...
The highly anticipated new edition of the marketleading introduction to strategic management from Bob de Wit (Maastricht School of Management) and Ron Meyer (TiasNimbas Business...
Designed to accompany business school and college marketing courses or for selftuition in the key concepts in marketing theory, The Marketing Casebook uses fully crossreferenced...
Written both for employees and entrepreneurs, The Seven Deadly Skills of Competing is much more than just another business book: it presents an entire philosophy...
Transform Your Supply Chain comprehensively covers the field of strategic supply chain management. It takes a direct but challenging approach to the subject and uses...
This book is aimed at students, instructors, researchers and practitioners who need to understand the complexities of business markets and the management challenges they provide....
This book is aimed at students, instructors, researchers and practitioners who need to understand the complexities of business markets and the management challenges they provide....
This groundbreaking textbook covers all aspects of the subject and draws on a wide range of applications in the service industries. Three sections comprise this...
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The area of retailing is growing, more jobs are being created and shopping has become a major leisure activity. There are two specific dimensions to...
This book provides a thorough stepbystep guide to strategic thinking. Designed to take executives and management teams through the strategy process in a logical fashion,...
The highly anticipated newThe highly anticipated new edition of the marketleading introduction to strategic management from Bob de Wit (Maastricht School of Management) and Ron...
The highly anticipated new edition of the marketleading introduction to strategic management from Bob de Wit (Maastricht School of Management) and Ron Meyer (TiasNimbas Business...
The highly anticipated new edition of the marketleading introduction to strategic management from Bob de Wit (Maastricht School of Management) and Ron Meyer (TiasNimbas Business...
Designed to accompany business school and college marketing courses or for selftuition in the key concepts in marketing theory, The Marketing Casebook uses fully crossreferenced...
Written both for employees and entrepreneurs, The Seven Deadly Skills of Competing is much more than just another business book: it presents an entire philosophy...
Transform Your Supply Chain comprehensively covers the field of strategic supply chain management. It takes a direct but challenging approach to the subject and uses...
This book is aimed at students, instructors, researchers and practitioners who need to understand the complexities of business markets and the management challenges they provide....
This book is aimed at students, instructors, researchers and practitioners who need to understand the complexities of business markets and the management challenges they provide....
This groundbreaking textbook covers all aspects of the subject and draws on a wide range of applications in the service industries. Three sections comprise this...
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