***** INTERNATIONAL EDITION PRINTED IN COLOR ***** Introducing the Marketing Management textbook, the gold standard for undergraduate and graduate courses in marketing management. This comprehensive...
Today's headlines report cities going bankrupt, states running large deficits, and nations stuck in high debt and stagnation. Philip Kotler, Donald Haider, and Irving Rein...
Argues That Organizations In The Performing Arts Must Market Themselves To Survive, Including Defining Their Mission, Thinking Strategically, And Applying Basic Marketing Concepts Like Product...
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***** INTERNATIONAL EDITION PRINTED IN COLOR ***** Introducing the Marketing Management textbook, the gold standard for undergraduate and graduate courses in marketing management. This comprehensive...
Today's headlines report cities going bankrupt, states running large deficits, and nations stuck in high debt and stagnation. Philip Kotler, Donald Haider, and Irving Rein...
Argues That Organizations In The Performing Arts Must Market Themselves To Survive, Including Defining Their Mission, Thinking Strategically, And Applying Basic Marketing Concepts Like Product...
Sale price$37.33Regular price$53.33
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Add to cart
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