Demystifying Strategy provides you with not only the basic strategic tools and techniques but also a thorough understanding of the entire process of strategic thinking...
Develop Your Assertiveness offers simple techniques that will help you become more aware of your strengths and weaknesses, so that you can learn how best...
About the AuthorJohn Adair is a leading authority on leadership and leadership development. He advises many organizations in business, government, education, health and the voluntary...
Explains how to use NeuroLinguistic Programming (NLP) techniques as a tool for effective communication in business situations such as sales and negotiation.
Develop Your PR Skills is a simple, straightforward guide to maximising your company's potential through effective PR. It will help the reader to gain a...
This new edition of the Dictionary of Economics has been extensively revised and expanded and now contains more than fifteen hundred entries covering common and...
Every decision and action you make contributes to your brand, so it makes sense that everything you do digitally also contributes to your digital brand....
Optimize Your Digital Channels And Ensure Your Marketing Strategy Aligns With Business Objectives, With This Second Edition Of The Bestselling Guide To Digital Marketing Recommended...
Optimize your digital channels and ensure your marketing strategy aligns with business objectives, with this second edition of the bestselling guide to digital marketing recommended...
Distribution Channels explains how to get your products and services to market through the best routes or distribution channels. It covers the whole process, including...
The Driving Instructor's Handbook is widely recognized in the British driver training industry as the authoritative reference guide for trainee and qualified instructors. This bestselling...
Product Descriptionthe Ec/Eu Fact Book, Now In Its Fifth Edition, Is A Uniqque Source Of Information On The European Community, Fully Revised To Cover Matters...
Conversion rate optimization (CRO) is about understanding people and behaviour, not simply website visits. This book is an allencompassing guide to the how, the why...
There's a wellknown saying: what doesn't get measured doesn't get done. So it is no surprise that communicators, human resource and change managers and other...
The Weight Of Social Responsibility In Public Relations (Pr) Has Never Been More Pronounced. Ensure The Professionalism And Credibility Of Your Business Using The Practical...
The Definitive Textbook For Planning, Managing And Delivering Successful Events In A Dynamic Industry.Event Planning And Management By Ruth Dowson, Bernadette Albert And Dan Lomax...
Decisions In Businesses And Organizations Are Too Often Based On Fads, Fashions And The Success Stories Of Famous Ceos. At The Same Time, Traditional Models...
Decisions In Businesses And Organizations Are Too Often Based On Fads, Fashions And The Success Stories Of Famous Ceos. At The Same Time, Traditional Models...
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In the next wave of conduct regulation in financial markets, from 2021 conduct regulators in the UK and elsewhere expect firms to produce evidence on...
Most organizations are undergoing a digital transformation of some sort and are looking to embrace innovative technology, but new ways of doing business inevitably lead...
BRONZE RUNNER UP: Axiom Awards 2018 Business Technology CategoryLess than 0.5 per cent of all data is currently analyzed and used. However, business leaders and...
BRONZE RUNNER UP: Axiom Awards 2018 Business Technology CategoryLess than 0.5 per cent of all data is currently analyzed and used. However, business leaders and...
FINALIST: Business Book Awards 2019 HR and Management CategoryTraditionally seen as a purely people function unconcerned with numbers, HR is now uniquely placed to use...
Moaners, fault finders, manipulators these are just a few examples of the difficult people we put up with at work. However by understanding their motives...
Logistics accounts for around 910% of global CO2 emissions and will be one of the hardest economic sectors to decarbonize. This is partly because the...
Ensuring innovation and a creative approach to new challenges is crucial in leadership success. Being able to communicate and share your ideas takes no less...
This book has remarkable value in providing key project stakeholders with an authoritative, informative source for the knowledge, skills, and attitudes essential to the management...
This book has remarkable value in providing key project stakeholders with an authoritative, informative source for the knowledge, skills, and attitudes essential to the management...
Demystifying Strategy provides you with not only the basic strategic tools and techniques but also a thorough understanding of the entire process of strategic thinking...
Develop Your Assertiveness offers simple techniques that will help you become more aware of your strengths and weaknesses, so that you can learn how best...
About the AuthorJohn Adair is a leading authority on leadership and leadership development. He advises many organizations in business, government, education, health and the voluntary...
Explains how to use NeuroLinguistic Programming (NLP) techniques as a tool for effective communication in business situations such as sales and negotiation.
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