The financial markets have been suffering from unforeseen and sudden economic turbulences that have been directly or indirectly influences the assets values. To analyze such...
After the collapse of communism in the countries of the Visegrad Region (the Czech Republic, Hungary, Poland, and Slovakia), a difficult task to transform their...
Market segmentation is a marketing approach that includes the identification of different groups of customers with different needs or responses to marketing activity. The market...
This book analyzes demand and market share instability in both the cigarette and beer industries. The demand specifications focus on advertising expenditures, product price, income,...
Traditional fuels oil, gas and coal are nonrenewable energy sources, thus the world is looking for alternative fuels. Bioenergy is coming with a fast paste...
The purpose of this paper was to investigate the business practices of Afro Caribbean (ACB) ethnic minority entrepreneurs in the UK, with specific focus on...
In recent times consumers worldwide are feeling the pinch of unethical organizational practices. This book asks whether public relations has become the willing spin doctor...
In 21st century, social networks and blogs are gaining a lot of popularity among youth. Social networking sites and blogs have played a crucial role...
This book is based on an exploratoryqualitative study of marketing communications in the Turkish domestic tourism market: a sector still in its "infancy" in comparison...
The book examines marketing coordination in the production and distribution chain of organic fruits and vegetables in the Netherlands. The case under study refers to...
Does marketing practices of pharmaceutical companies in developed and third world countries are same? This book gives a perspective of Unethical Marketing and Promotional activities...
Marketing is the corner stone of the entrepreneurial society and information systems become the brain of marketing functions. Due to this reason, it is almost...
Today, the major problem faced in the herb coffee industry is the ease of market entry which is characterized by many new players frequently entering...
It is significant to develop a relationship between marketingmix and type & categories of Business Schools. In India Selffinanced institutions are not funded by the...
Banks are witnessing fierce competition for resources and quality assets. The need of the hour, therefore, is to build up effective business management systems to...
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Waste generation, both domestic and industrial, continues to increase worldwide in tandem with growth in consumption. In the developed countries, per capita waste generation increased...
The protection of policyholders' interests and customer satisfaction are the most important issues which are to be taken care of after the privatization of the...
Competitive Bidding, Competitive Sealed Proposal, Construction Management Agency, Construction Management at Risk, DesignBuild, DesignBuildBridging, and Job Order Contracting are seven project delivery methods (PDM) that...
There is no official definition of recession, but there is general recognition that the term refers to a period of decline in economic activity. Very...
The existence of sound market risk management practices is crucial to promote investors confidence required for capital market development. This study would therefore help in...
The paper analyze the trend of industrial indicator like number of factory, number of persons engaged, total emoluments, net fixed capital, gross output, and gross...
Managing international regulatory affairs is amongst the most critical aspects of developing and marketing pharmaceutical product(s) for the global life sciences industry. Any mistake, no...
Rice being most important cereal with the challenge to improve its production to meet demanding situation. A study was conducted to assess the impact of...
This book provides explanation of how harsh reality of depressed economic growth worldwide is hitting Kenya. Mrs. Kivuva, who is Senior Administrator at Masinde Muliro...
The land use characteristics of Savar Pourashava are being changed and gradually being invaded by nonresidential uses like commercial, industrial, institutional etc. The economic activities...
Tillage is basic operation in farming. It is generally done to create a favorable condition for seed placement and plant growth, these operation inculdes ploughing,...
This book examines the impact of Safety Committees on organizational safety and health of Listed Companies at the Nairobi Stock Exchange (NSE). The central theme...
Intense sand mining has two vital influences on groundwater: First, it inhibits the riverbed's ability to hold groundwater and secondly it reduces the recharge of...
The rapid rate of industrialization, construction, and conversion of agricultural land for other developmental purposes has caused haphazard growth of Sangli city. There are no...
Gaining a clear understanding of the impact of past investments in smallscale irrigation is an essential prerequisite for improving and finetuning of future interventions. The...
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